MHEDA’s 55th Annual Convention
& Exhibitors’ Showcase:
May 1-5, 2010, Marco Island, Fla.
There is no more “business as usual” in today’s world. The rules have changed, and those who understand the implications and opportunities that exist in this environment are the ones who will succeed. MHEDA’s 2010 Convention and Exhibitors’ Showcase will provide the platform to better understand the current marketplace, learn from speakers who have insight into market and economic trends and hear from members who have remained successful and profitable during these challenging times. It’s now more critical than ever to network with your peers and uncover the new rules of doing business. Be sure you are well positioned for the upturn and make it part of your 2010 plan to attend MHEDA’s convention.
Location - Marco Island Marriott Beach Resort
Fresh from an extraordinary $200 million makeover, this world-class resort is situated on three miles of pristine beachfront property and offers
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The keynote
Get real! Understanding today’s economy and tomorrow’s new future
Every recession leads to a spurt in new business starts, reformulation of business practices and new technological adaptations. This current pause is no exception as we focus on what we value most – so get ready for phenomenal growth in healthcare, energy and lifestyle markets. For those willing to embrace the opportunities, the next decade will bring success. Presented by Dr. Lowell Catlett, regent’s professor in Agricultural Economics, Agricultural Business and Extension Economics, and the Dean of the College of Agricultural, Consumer and Environmental Sciences at New
Mexico State University. Monday, May 3rd; 8:15 a.m.–9:15 a.m.
The general sessions
The new ways to look at business
There is a new definition of normal, and success will require doing new things, not just the same things better. There will be major changes to market channels, supplier and distributor relationships, and lots of consolidation. Learn what cutting-edge companies are doing. Presented by Michael Marks, speaker, consultant and co-author of, “What’s Your Plan? Smart Salesforce Compensation in Wholesale Distribution,” and “Working at Cross-Purposes: How Distributors and Manufacturers Can Manage Conflict Successfully.” Monday, May 3rd; 1:30 p.m.–2:30 p.m.
Get out of the monkey trap … and get on a winning streak
Much of American business is “on hold,” as is much of our lives. To change, we must start with ourselves. How do you and your business get unstuck? You need to revalue what you accepted to be true and question your beliefs; become less rigid and more open. In short, get out of the monkey trap and get on a winning streak. Presented by Peter McLaughlin, professional speaker and author of the book, “Catch Fire: A 7-Step Program to Ignite Energy, Defuse Stress and Power Boost Your Performance.” Tuesday, May 4th; 8:00 a.m.–9:15 a.m.
Know more sales calls!
Online information search secrets to know more than you ever thought you could (or should) about your prospects and clients. Make any sales call more relevant and valuable. Massively increase your chances of closing the deal!
Presented by Sam Richter, speaker and author of, “Take the Cold Out of Cold Calling — Web Search Secrets.” Tuesday, May 4th; 9:30 a.m.–10:30 a.m.





